Top Sponsors

  • An archive of IEG Top Sponsors Reports
top sponsors

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Sports Sponsorship

  • Sports season sponsorship snapshots for the NFL, NBA, MLB, NHL and MLS
sportssponsorshipNHLNFLNBAMLBMLSNCAA

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Spending Outlook

  • Annual outlook for sponsorship spending
spendingcovid2020

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Sector Reports

  • Property sector sponsorship reports
zoosaquariumsmusic festivals

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Salary Surveys

  • A historic archive of IEG Sponsorship Salary reports
salary

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Resource Guides

  • Take a deep dive into IEG resource guides for sponsorship professionals

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IEG Sponsorship Report

  • The latest sponsorship industry perspectives from IEG's experts
cyrptocurrencyairlinesmeasurementactivation

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Decision Makers

  • Brand marketers reveal plans for sponsorship spending and activation
Decision Makersmeasurementspendingactivationassets

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Category Reports

  • Who sponsors what in various product and service categories
airlinestelecommunicationsinsurancebankingtiresbeerautomotivecell phonerestaurantsfast foodemerging categoriestourismbettingpet foodreal estatefood deliverymeal kitspaintcyber security

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Best Practices

  • Valuable tips on how to the make the most out of partnerships
measurementactivationvaluebrandingintegrationcovidreconciliationeventsnonprofits

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